Fairgrounds St. Pete

An immersive world based on Florida roadside kitsch

Fairgrounds is an immersive art, entertainment and gaming company whose mission is to create inhabitable stories that empower everyone to discover and play inside whimsical worlds of imagination, driven by technological innovation and artistic collaborations.

As a founding team member, I was involved in all aspects of the business, ranging from fundraising to execution. My responsibilities included building an art and technology team and leading the architectural design and creative technology infrastructure of the museum. This entailed building audio, video, lighting, and computer networks capable of supporting a wide array of immersive interactive exhibits. Additionally, I provided creative direction for the design of several key spaces, overseeing interior architecture, scenic design, sound, lighting, and projections.

For the inaugural exhibition, I played a vital role in curating and commissioning artworks, offering technical support to the artists throughout their production phases. During and post-opening, I developed a customized show control system to automate the power and monitoring of numerous devices, sensors, and embedded computers within the experience.